Above Digital translated Knight Architects’ minimalist aesthetic into a sophisticated, user-focused website, blending high-end design with a bespoke user experience to showcase their global portfolio.
The brief
Knight Architects required a digital presence that mirrored the precision and elegance of their award-winning bridge designs. The challenge was to create a platform capable of hosting a vast array of international projects while catering to a specific, high-profile demographic. The goal was to guide select clients through a tailored journey, allowing them to filter complex information by bridge function, location, and budget without compromising on style.
What we did
Above Digital implemented a design-led approach, working closely with the client to align the visual identity with their minimalist branding. The team developed a stylish, responsive website built on a flexible WordPress CMS, allowing the client to manage over 60 individual projects with ease.
The strategy focused heavily on user experience, utilising wireframes to define precise paths for two distinct user groups: those seeking specific data and those looking to explore the portfolio. Beyond the website design, Above Digital managed the technical infrastructure, including hosting, SEO optimisation, and social channel management to ensure a cohesive digital presence.
The result
The resulting platform is a modern, content-rich extension of the Knight Architects brand. By removing clutter and focusing on intuitive navigation, Above Digital created a rewarding digital environment that effectively showcases the firm’s innovative work to a global audience. The practice now benefits from a scalable, high-performance site that provides both clarity for users and ease of management for their internal team.
