Above Digital refreshed Krinkels UK’s digital presence with a clean, modern website, helping one of the UK’s top grounds maintenance providers clearly showcase its work across iconic national sites.
The brief
Krinkels, a community-focused organisation based in London, approached Above Digital to develop a refreshed website that would strengthen their brand, improve their digital presence, and reflect their commitment to local communities.
The brief was to clearly convey Krinkels’ mission and highlight the full range of services and projects for a diverse audience, including local authorities, housing associations, and private organisations. As part of this project, Above Digital worked on refining the brand, messaging, and visual presentation to ensure a cohesive and engaging outcome. It was vital that visitors could easily find key information and be encouraged to engage with the organisation or make contact.
The aim was to create a visually appealing, modern website that offers a seamless user experience from start to finish. The site needed to be fast, secure, fully responsive, SEO-friendly, and simple for internal teams to manage and update as Krinkels grows.
What we did
Above Digital delivered a clean, modern website design focused on clarity and usability. The structure and messaging were refined to clearly communicate Krinkels’ services, values, and local delivery model, ensuring the content was easy to understand and navigate.
The refreshed visual identity was applied consistently across the site, supporting a straightforward user experience and a more confident digital presence without overcomplicating the design.
The result
The new website provides a clearer, more professional platform that reflects Krinkels’ commitment to quality, sustainability, and community impact. Improved navigation and clearer messaging help users quickly understand the organisation’s services and values, strengthening trust and accessibility.