Above Digital translated Total Media’s brand identity into a striking, user-centred website, blending strategic brand work, website design, messaging and visual identity to strengthen the agency’s digital presence.

The brief

Total Media, one of the UK’s leading London-based media planning and buying agencies, wanted a refreshed digital presence that better reflected its identity as a behavioural planning specialist and showcased its portfolio of high-profile client work. The existing site did not fully communicate the agency’s expertise or character, and Total Media asked Above Digital to deliver a strategic website design that would elevate its messaging, support recruitment and client engagement, and work seamlessly across all devices.

What we did

Above Digital developed a bold, brand-led website design rooted in clear messaging, thoughtful visual identity, and user experience principles. Working collaboratively with Total Media, Above Digital defined the business requirements, created a modular interface and intuitive user journeys, and built the site on WordPress to ensure ease of content updates. The new site integrates social channels, highlights opinion pieces and projects, and uses design elements and bold colours that align with the client’s unique positioning.

The result

The finished website delivers a confident digital presence that more accurately reflects Total Media’s market position and culture. The modular design and improved user experience make key content easily discoverable on desktop, tablet and mobile. The flexible CMS allows the team to publish updates and grow the site over time, while the refreshed visual identity and messaging help support talent recruitment and showcase Total Media’s capabilities to prospective clients.

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