behave

behavioural insights agency website launch

the brief

Behave are a media planning agency startup who aim to work closely with their clients to identify business challenges, and subsequently use people diagnostic technologies to answer them. They aim to discover why people behave the way they do; quantifying what people Think, See, Say, Feel and Do. It is this personal approach to media planning and buying that Above Digital encompassed in Behave's new website design and build.

Above achieved the desired personal feel via. a suite of people-first imagery, arranged in an unblocked approach among facets and overlays resembling 'neurons'. The website follows a client and project-centric approach, allowing Behave to show off the lush photographic and video imagery of such well-known clients as Kwiff, Slack and TikTok.

Finally, Above Digital aligned the release with a social channel and marketing push complete with skins, Google analytics and SEO optimisation. The site now better represents the brand values of media planning and buying in a modern, connected world, and showcases Behave's excellent services and clients in an exciting light.

01 The Brief 2
02 Devices

WordPress

Umbraco

Magento

WooCommerce

Shopify

Stripe

PayPal

interface design

We place the User Experience at the heart of everything we do. That way we ensure any interface design works well for both the business and end user, directing them from their entry point through to a chosen destination in the quickest and most rewarding way possible! To do this we fully explore all business and user requirements, define the key goals and summarise via page wireframes, which can be made interactive. The whole process is scaleable and focused on providing the right blend of brand design, business requirements, user journey and technology. If we get it right then everyone is happy.

Users can typically be placed into one of two broad categories. Those who know what they want and those who do not. For the ones that do we provide clear and easy to use options focused on their priority tasks. Alternatively for users who want to explore and find their own path, we provide the right guidance to get them from A to whatever B might be, as quickly and simply as possible.

The end result was a testament to the benefits of developing brand and website hand in hand.

03 Interface Design
agency new service launch
design & bespoke build
logo and branding

digital marketing

PPC / SEO / Email / Social Channel Management
There are a wide range of digital marketing activities on offer so choosing the right ones can be confusing. At Above Digital we talk through your objectives and explore the options available to make sure you take the right path. From search engine optimisation (SEO), social channel management, email marketing or paid Advertising in Facebook, Twitter or running a Google Adwords, Display Ads or re-marketing, it will depend on what you are trying to achieve with your available budget.

To ensure the best results, all campaigns should be reviewed and key learnings defined so that any ongoing activity can be improved. We try to provide the right guidance and support, from the launch of a new product through to extending your brand reach online.

share this case study

© Copyright Above Digital 2020